Keratin Complex® revolutionized the beauty industry in 2007 when a group of industry innovators discovered a new way to care for your hair by merging proven keratin science with cutting-edge technology. They created Natural Keratin Smoothing Treatment, a first-of-its-kind smoothing treatment that pioneered the way to healthy, smooth, frizz-free hair and winner of the Favorite Smoothing Treatment by Behind the Chair Stylist Choice Award for 8 years in a row. Since then, we have continued to push boundaries and remain the leaders in smoothing with a full collection of customizable keratin treatments for every hair type.
Our hair contains millions of disulfide bonds.
These bonds give the hair its structure, strength and stability. When disulfide bonds are broken, it results in damage.
OLAPLEX restores damaged and compromised hair by repairing from the inside out with our patented single ingredient, Bis-Aminopropyl Diglycol Dimaleate.
Once all the bonds are intact and in alignment, you have healthy, beautiful, shiny, touchable hair.
Empowering. Transformative. Easy.
Incomparable Colors, Versatile Applications, Exquisite Results
Most Recognized Hair Extension Brand In The World🌎
At Moroccanoil, our passion is empowering beautiful transformations. We started with the original Moroccanoil Treatment which revolutionized the haircare industry. We built our reputation on positive word of mouth from runways to salons to editorial spreads.
Our antioxidant infused, nutrient rich, innovative formulas are unmatched and provide dramatic results. That is why salon-exclusive Moroccanoil® is preferred by professionals and consumers alike -- because our products simply work.
Inspired by the Mediterranean, Moroccanoil Body Products are nourishing and infused with antioxidant-rich argan oil.
As the world leader in the professional nail care industry, OPI, a division of Coty, is committed to providing high-quality products and services with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting, and chip-resistant – offering an affordable luxury to consumers.
Providing high-gloss and weightless feel, these odor-free LED cured systems offer durability and wear.
BEAUTY POWERED BY SCIENCE — Beginning in 1960, Redken revolutionized the professional salon business by introducing the concept of protein reconditioning. Based on evidence that hair is composed primarily of proteins, and can absorb topically applied proteins, Redken developed new protein based products. Salons were suddenly able to condition hair internally and for the long-term rather than solely camouflage damage.
Redken soon began to develop patented protein technologies and now holds over 60 global patents on products and ingredients. Redken's two latest patents for protein technology are the basis for our haircare and styling lines.
Get the men's hair care, styling, grooming, beard and face products you need with Redken Brews. Choose from men's shampoo and conditioner to meet your unique hair care needs. From there, choose from an array of men's hairstyling products like hair gel, a selection of hair pomades, hairspray and men's hair paste to complete your hairstyle. Take better care of your skin with new grooming, beard and face products. Cleanse your skin with a men's soap that has a perfectly balanced pH to avoid dryness and tightness. For your facial hair needs, try Redken's newest men's shaving cream, or add a drop of beard oil to nourish your facial hair and combat any dry skin underneath your beard.